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The website alpha.wpengine.com has the following in the web site, "All of us have behavioral biases." I analyzed that the website also stated " Often they are not necessarily rooted in facts or data ." They also stated " Be wary if an advisor says something along the lines of Dont concern yourself with high . Ask your financial advisor what his or her investment strategy is and how its been validated. Risk and return are highly correlated, a fact that gets lost on many advisors and investors. Wealth Manager can be a fancy name for broker or market timer. If your advisor tells ." The meta header had DFA Funds as the first search term. This keyword was followed by DFA Fund Advisors, Financial Advisor Reston, and Reston Financial Advisor which isn't as important as DFA Funds. The other words they used was DFA Adviser. DFA Virginia is also included but will not be understood by search crawlers.